Digital Marketing Innovations: What's New, What's Next!

THIS EVENT IS NOT YET LIVE.

Dates, times and content TBC

Delivered by Mango Studios LDN

Invest Telford and Mango Studios LDN bring you five key topics covering new innovations in digital marketing.

Sign up for all of the webinars or just register for the one(s) you need. 

Webinar 1: The Rise of Social Commerce – Selling Through Social Media

Social media is no longer just for brand awareness—it’s become a powerful sales channel. This session covers the latest social commerce tools and techniques to boost revenue directly from social platforms.

Key Topics: - In-app purchasing and shoppable posts on Instagram, TikTok, and Facebook - Creating seamless social shopping experiences - Influencer collaborations to drive sales - Measuring the ROI of social commerce efforts

Webinar 2: Mastering Video Marketing: From Short-form to Live Streaming

Video marketing is thriving, especially with short-form content like TikToks and Instagram Reels, and the popularity of live streaming. Discover the best ways to engage audiences through video.

Key Topics: - Creating & recording your own Podcast - Short-form video strategies for social platforms
- Live streaming to build community and trust - Interactive video content and shoppable video - Tools and platforms for scaling video production

Webinar 3: The Evolution of Content Marketing – AI, Interactive, Visual, and Voice Content

Content marketing is moving beyond blogs and infographics. Learn how to use AI to develop your content and learn how interactive content, visuals, and even voice content are taking engagement to the next level.

Key Topics: - How AI can help you create content - Interactive content (quizzes, polls, and calculators) - Visual content strategies (infographics, GIFs, and memes) - Creating voice content for smart speakers and podcasts - Measuring the effectiveness of innovative content formats

Webinar 4: Building Communities Through Digital Experiences

Community building has become essential for creating brand loyalty and engagement. This webinar covers how to create vibrant digital communities that amplify your brand.

Key Topics: - Creating digital events, webinars, and virtual experiences - Building communities through platforms like Discord, Facebook Groups, and Slack - Strategies for ongoing engagement and fostering loyalty - Using user-generated content to drive community participation

Webinar 5: Website Digital Marketing – Integrating Online & Offline Strategies

The importance of having an impactful website as customers move seamlessly between digital and physical spaces, an omnichannel approach is crucial. This session explores how to integrate offline and website marketing strategies for a cohesive experience.

Key Topics: - Unifying customer experience across digital and physical touchpoints -Tracking customer behaviour with CRM and data analytics -Enhancing mobile marketing strategies to bridge the gap -Case studies on successful omnichannel campaigns

About the Deliverer 

Mango Studios LDN are part of Invest Telford's extended team of specialist business support consultants. 

They are a content creation agency that specialise in creating highly engaging, captivating and impactful content that increases interaction with your brand and generates more sales for your business.

The Agency works with business owners to make sure they meet the goals of the growing business by creating highly engaging content.